AJ&Smart

AJ&Smart is a UX design agency based in Berlin. We create digital products and experiences for web and mobile platforms. We help clients innovate, reach their business goals and show them how to turn their ideas into real products. We believe that design is about making hard decisions, not painting the result.

"In a short amount of time, AJ&Smart were able to turn a complicated list of features and business goals into an elegant product.”
-Simon Fabich, CEO, Monoqi

Recent Client Work (2014):

Deutsche Telekom - UX Concept, Product Strategy, Prototypes for over 5 Multi-Device Products

ProSieben - UX Consultation, Visual Design, Conversion Optimisation for Multi-Device Entertainment Products

eBay - Concept Creation, UX Consultation, Visual Design

German Environmental Ministry - UX Concept, Visual Design, Coding of a web app

Schutzklick - UX Concept, Visual Design, Branding, Conversion Optimisation for new website

Many More - We work with everyone from the smallest startups, to the Fortune 500. We work across all devices and design disciplines.

You might have noticed that there's no work to see on this site, don't worry, we have plenty to show you. Just drop us an email and tell us a little about your project. We’ll get back to you asap. Promise!

"Don’t let your developers or designers build anything until you call these guys in!”
-Martin Blumenau, Founder, Datapine

"The workshops with AJ&Smart were intense, revelatory and sometimes a little offensive - but by the end I really had a clear vision of what my product should and shouldn’t be.”
-Eoghan Jennings, CFO, Xing

Stuff we don't get paid to do:

Video: Interview with AJ&Smart for StartÜBerlin
Blog: Cheeky UX Design blog by co-founder Jonathan
Video: What is UX design? An interview with co-founder Jonathan
Video: UX and lean product strategy with co-founder Michael
News: Pierce Brosnan on AJ&Smart's new website
Article: The importance of good writing for your product