AJ&Smart, the UX Design Agency in Berlin. We create digital products and experiences for mobile and web platforms. We help clients innovate, reach their business goals and show them how to turn their ideas into real products. We believe that design is about making hard decisions, not painting the result.

"In a short amount of time, AJ&Smart were able to turn a complicated list of features and business goals into an elegant product.”
-Simon Fabich, CEO, Monoqi

Recent Client Work (2014 - 2015):

  • UEFA - UX Concept, Information Architecture, Visual Design, Rapid Prototype Creation, User Testing for core apps and services

  • Zalando - UX Concept, Information Architecture, Rapid Prototype Creation and User Testing for multiple new products

  • UN World Food Program - UX Concept, Visual Design, Rapid Prototype Creation and User Testing for donations app

  • Deutsche Telekom - UX Concept, Product Strategy, Prototypes for over 5 Multi-Device Products

  • ProSieben - UX Consultation, Visual Design, Conversion Optimisation for Multi-Device Entertainment Products

  • eBay - Concept Creation, UX Consultation, Visual Design

  • German Environmental Ministry - UX Concept, Visual Design, Coding of a web app

  • Many More - We work with everyone from the smallest startups, to the Fortune 500. We work across all devices and design disciplines.
  • You might have noticed that there's no work to see on this site, don't worry, we have plenty to show you. Just drop us an email and tell us a little about your project. We’ll get back to you asap. Promise!

    "Don’t let your developers or designers build anything until you call these guys in!”
    -Martin Blumenau, Founder, Datapine

    AJ&Smart, Product Strategy Meeting
    AJ&Smart, User Experience Design Agency in Berlin

    "The workshops with AJ&Smart were intense, revelatory and sometimes a little offensive - but by the end I really had a clear vision of what my product should and shouldn’t be.”
    -Eoghan Jennings, CFO, Xing

    Stuff we don't get paid to do:

    Video: Interview with AJ&Smart for StartÜBerlin
    Blog: Cheeky UX Design blog by co-founder Jonathan
    Video: What is UX design? An interview with co-founder Jonathan
    Video: UX and lean product strategy with co-founder Michael
    News: Pierce Brosnan on AJ&Smart's new website
    Article: The importance of good writing for your product

    AJ&Smart, UX Design Agency

    Drop by our offices

    AJ&Smart GmbH
    Ohlauerstrasse 43
    10999, Berlin

    Contact us

    +49 30 9925 4836
    +49 157 85626637