Privacy Policy

Data privacy statement

Any collection, processing and use (hereinafter “use”) of data is solely for the purpose of providing our services. The services of AJ&Smart GmbH have been designed to use as little personal information as possible. For that matter, “personal data” is understood as all individual details about a person or factual circumstances of an identifiable natural person (so-called “affected person”). The following statements on data protection describe what types of data are collected when accessing our website, what happens with these data and how you may object to data usage.

1. General information on data processing 

1.1 Person Responsible (Controller)

Responsible within the meaning of the EU General Data Protection Regulation (GDPR) and the new Federal Data Protection Act (BDSG) is:
AJ&Smart GmbH
Address: Köpenickerstr. 10a
10997 Berlin
Phone: 01577 0569 271

Email: kyle(Replace this parenthesis with the @ sign)ajsmart.com

Homepage: www.ajsmart.com 

1.2 Name and address of the Data Security Officer

The data security officer is:

Kemal Webersohn of WS Datenschutz GmbH

If you have questions about data protection, you can contact WS Datenschutz GmbH at the following email address: ajsmart(Replace this parenthesis with the @ sign)ws-datenschutz.com

WS Datenschutz GmbH
Meinekestraße 13
D-10719 Berlin

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1.3 Protection of your data

We have taken technical and organizational measures to ensure that the requirements of the EU General Data Protection Regulation (GDPR) are met by us, as well as, by external service providers working for us.

If we work with other companies to provide our services, such as email and server providers, this will only be done after an extensive selection process. In this selection process, each individual service provider is carefully selected for its suitability in terms of technical and organizational data protection skills. This selection procedure will be documented in writing and an agreement on the order processing of data (order processing contract) will only be concluded if the third party complies with the requirements of Art. 28 GDPR.

Your information will be stored on specially protected servers. Access to it is only possible for a few specially authorized persons.

1.4 Erasure of personal data

We process personal data only if necessary. As soon as the purpose of the data processing is fulfilled, erasure of the data is carried out according to the standards of the erasure concept, unless legal or contractual regulations oppose this.

2. Use of data on this website and in logfiles

2.1 Scope of processing personal data

When visiting our website, our web servers temporarily store every access in a log file. The following data is collected and stored until automated erasure:

  • IP-address of the requesting computer
  • Date and time of access
  • Name and URL of the retrieved file
  • Transmitted amount of data
  • Message if the retrieval was successful
  • Detection data of the browser and operating system used
  • Website from which access is made
  • Name of your Internet access provider

We or our partners may process additional data occasionally. You will find information about this below.

2.2 Legal basis for processing personal data

The legal basis for the temporary storage of the data and log files is Art. 6 para. 1 s. 1 lit. f) of the GDPR. Our legitimate interest is to make our website accessible for you.

2.3 Purpose of data processing

The processing of this data serves: the purpose of enabling the use of the website (connection establishment), system security, the technical administration of the network infrastructure, as well as to optimize the website. The IP address is evaluated only in case of attacks on our network infrastructure or the network infrastructure of our internet provider.
Furthermore, no input of your personal data is required to use our website.

2.4 Duration of storage

As soon as the purpose of the data processing is fulfilled, erasure of the data is carried out. This happens as soon as you close our website. Our hosting service might use data for statistical purposes. Any personal data will be anonymized for this. Our hosting service will delete this data after a period 6 months.

2.5 Right of objection and erasure

The data processing is necessary in order to present the website and to ensure the website’s operation. Therefore, objecting is impossible.

3. Use of cookies

3.1 Description and scope of data processing

Our website is using cookies. Cookies are stored on your computer when you use our website. Cookies are small text files which are stored on your hard drive assigned to the browser you use. Through this information flows to us or the party who set the cookie. Cookies cannot run programs on or transmit viruses to your computer. Cookies are used to analyze the use of our website in anonymized or pseudonymized form and to enable personalized advertisements on this website. The following data may be transmitted:

  • Frequency of website visits
  • Which functions of the website are used by you
  • Your cookie-settings
  • Language settings

Upon entering this website, a cookie banner informs you about the use of cookies on this website and asks for your consent to the use of cookies. Also, you are pointed to the data privacy statement of this website.

3.2 Legal basis for data processing

The legal basis for the processing of data by cookies, which do not only serve the functionality of our website, is Art. 6 para. 1 s. 1 lit. a) GDPR.

The legal basis for the processing of data for cookies, which serve only the functionality of this website, is Art. 6 para. 1 s. 1 lit. f) GDPR.

3.3 Purpose of data processing

Our legitimate interests are to provide you with a working website connection and to ensure comfortable use of this website. Also, we need to process your personal data to solve occurring safety and security issues, as well as to ensure system stability.

The data processing takes place to make a statistical evaluation of our website possible.

3.4 Duration of storage

This website uses the following types of cookies. The extend and function of each are being explained below:

  • Transient cookies (see a)
  • Persistent cookies (see b)

a) Transient cookies are automatically deleted when you close the browser. This is especially true for session cookies which store your session ID, with which various requests from your browser can be assigned to your session. This will allow your computer to be recognized when you return to our website. Session cookies are deleted when you log out or close the browser.

b) Persistent cookies are automatically deleted after a specified period, which may differ depending on the cookie.

3.5 Right to objection and erasure

You have the possibility to revoke your consent to the data processing by means of cookies, which do not only serve the functionality of the website. In addition, we do not set cookies until you have agreed to set cookies when you visit the site. In this way, you can prevent data processing via cookies on our website. You can also delete the cookies in your browser’s security settings at any time. Please note that you may not be able to use all the features of this website. The setting of cookies can also be prevented at any time by appropriate settings in your internet browser.

4. Contact

4.1 Description and scope of data processing

Via our website it is possible to contact us via e-mail or via contact form. This will require different data to answer the request, which will be automatically saved for processing.  The following data are required to process your request:

  • Email address
  • First name
  • Phone number
  • Country

Your data will not be passed on to third parties, unless you have given your consent.

4.2 Legal basis for data processing

The legal basis depends on Art. 6 para. 1 s. 1 lit. b) GDPR.

4.3 Purpose of data processing

The processing of personal data from the input form is used solely handling the contact request.

4.4 Duration of storage

The data will be deleted as soon as we answer your request. There might occur rare cases when legal or contractual retention periods interfere with the erasure of your personal data. In this case your data will be deleted after these periods.

4.5 Right to objection and erasure

The user has the right to withdraw their consent to the processing of personal data at any time. If the user contacts us, they can object to storage of their personal data at any time. In such cases, the conversation cannot be continued. All personal data that has been stored in the course of the contact will be deleted.

4.6 Helpscout

4.6.1 Description and scope of data processing

We use Helpscout’s chat and mailing features to connect directly with our registered users.

The data processing is carried out by:

Helpscout PBC, 100 City Hall Plaza, 5th Floor; Boston, MA 02108

During a chat connection, the location, IP address, browser and website visited are displayed and stored by us. As part of a mailing, your e-mail address and name will be shared with Intercom. For more information about Intercom’s privacy, see https://www.helpscout.com/company/legal/privacy/

4.6.2 Legal basis for data processing

The data processing is based on your consent, Art. 6 para. 1 s.1 lit. a) GDPR.

4.6.3 Purpose of data processing

It is in our interest to get in touch with you and to offer you a convenient way to get in touch with us.

4.6.4 Duration of data storage

The data will be deleted as soon as it is no longer needed for our recording purposes.

4.6.5 Right to objection and erasure

You may object to the storage and use of by contacting privacy(Replace this parenthesis with the @ sign)helpscout.com

5. Data processing for applications

5.1 Description and scope of data processing

We offer the opportunity to apply for jobs by email (careers(Replace this parenthesis with the @ sign)ajsmart.com">careers(Replace this parenthesis with the @ sign)ajsmart.com). For this purpose, personal data is processed and stored for further processing during the respective application process.

5.2 Legal basis for data processing

Data processing will be based on Art. 88 GDPR and § 26 BDSG (2018).

5.3 Purpose of data processing

We process your data exclusively for the purpose of carrying out the application process.

5.4 Duration and storage

In case of successful application and employment, the personal data is stored in accordance with the legal requirements. In case of unsuccessful application, the data will be deleted in accordance with the rules of the local erasure concept. In doing so the provisions of the AGG (German Employment Law), especially the existing evidence pursuant to § 22 AGG, are taken into account.

This does not apply if we are obliged to any legal erasure periods or if you have given consent to store your data for further communication with us (e.g. we have another suitable job in the future). If you have given consent the legal basis for further storage of your data is Art. 6 para. 1 s. 1 lit. c) or lit. a) GDPR.

5.5 Right to objection and erasure

You can contact us at any time and object to further processing of your data. All personal data of the application process will be deleted in this case.

6. Newsletter

6.1 Description and scope of data processing

On our website visitors can subscribe to our newsletter. When signing-up to receive a newsletter, we ask for your email address and your first name. This data is necessary to send the newsletter to its recipients.

The newsletter will be sent via email only after the sign-up process is completed. In order to meet the requirements of the GDPR, we use DOI (Double Opt.-In). If you sign up for our newsletter, we will send a confirmation email to the address you provided us with. This email contains a confirmation link that you must click to complete the sign-up process. Following this procedure, the IP address, date and time of login are stored. This is done to prevent abuses. We won’t transfer the data to third parties.

6.2 Legal basis for data processing

This processing is legally based on Art. 6 para. 1 s.1 lit. a) GDPR, thus your consent.

6.3 Purpose of data processing

The newsletter has the functions of informing the affected parties about offers and news at a regular basis.

6.4 Duration of storage

We process personal data only as long as necessary. As soon as the purpose of the data processing is fulfilled, erasure of the data is carried out according to the standards of the erasure concept, unless legal or contractual regulations oppose this.

6.5 Right to objection and erasure

The consent to receiving the newsletter can be revoked by you at any time. For this purpose, you can click the integrated link in each newsletter to unsubscribe. It is also possible to inform us about the revocation of the consent in any other way, e.g. via mail or email.

6.6 ConvertKit

6.6.1 Description and scope of data processing

The newsletter is being sent by ConvertKit, an online marketing platform.

ConvertKit LLC, 505 W. Broad Street #602, Boise, ID 83702, P.O. Box 761, Boise, Idaho 83701, USA.

The e-mail addresses of our newsletter recipients, as well as any other data described under the section newsletter, is being saved on servers of ConvertKit in the USA. Convertkit uses this information on our behalf for our newsletter management (e.g. sending, reporting, …). According to Convertkit they also allowed to use anonymized data to provide, support and improve its services as well as their data analytics projects. Convertkit does not use this information to contact our newsletters may contain a „web-beacon“, which is a pixel-sized file. When opening our newsletter this file is downloaded from ConvertKit’s servers and thus information such as whether the e-mail was delivered and opened and whether links within the e-mail were clicked are collected.

You can view the privacy policy of ConvertKit here: https://convertkit.com/privacy

6.6.2 Legal basis for data processing

This data processing is legally based on your consent, Art 6 para. 1 s. 1 lit. a) GDPR.

6.6.3 Purpose of data processing

We use ConvertKit as our sub- processor to ensure an efficient management of our mailing list and to send newsletters to stay in touch with you.

6.6.4 Duration of storage

Your personal data will be used for the period necessary to fulfill the stated purpose unless a longer retention period is required or permitted by law.

6.6.5 Right to objection and erasure

If you wish to unsubscribe from the newsletter or to change, update or delete your data, please contact our data protection officer. If you have any questions about The Privacy of Convertkit, you can contact Convertkit at legal(Replace this parenthesis with the @ sign)convertkit.com">legal(Replace this parenthesis with the @ sign)convertkit.com.

7. Social media on our website

We integrated social media platforms on our website via links, which may result in social media providers receiving data from you if necessary. We will break this down for you in the following.

7.1 Facebook

7.1.1 Description and scope of data processing

We have integrated Facebook on the website by link.

Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA.

If an affected person lives outside the US or Canada and Facebook processes data, the person responsible is:

Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland.

If the user clicks on the Facebook link, the website of Facebook will be opened. By accessing Facebook through our website, Facebook will receive the respective reference data of us. Through this Facebook receives the information that the user has visited our website. For more information on the topic of data protection on Facebook, we refer to the following data policy of Facebook: https://www.facebook.com/about/privacy/

7.1.2 Legal basis of data processing

The legal basis for data processing is Art. 6 para. 1 s. 1 lit. f) GDPR. Our legitimate interests are to provide information about our company and to keep in contact with our customers and prospective customers.

7.1.3 Purpose of data processing

We use social media to promote our company. We also want to give you the opportunity to interact with social media through our website.

7.1.4 Duration of storage

Facebook claims to store your data for a period of 90 days. At the end of the 90 days, the data will be anonymized so that they cannot be further associated with you.

7.1.5 Right to objection and erasure

To prevent this form of processing, the user has to log out of Facebook and delete all cookies before visiting our website. Other settings and disagreements regarding the use of data for advertising purposes are possible within the Facebook profile settings or via the US page or the EU page of Facebook. The settings are platform independent, they are adopted for all devices, such as desktop computers or mobile devices.

7.2 Instagram

7.2.1 Description and scope of data processing

We have integrated the services of Instagram on this website.

Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, USA.

If the user clicks on the Instagram link, the website of Instagram will be opened. By accessing the Instagram website via our website (“through clicking the link”), Instagram receives the information that the user has visited our website. For more information on privacy, we refer to the following data policy of Instagram: https://help.Instagram.com/155833707900388 and https://www.Instagram.com/about/legal/privacy

7.2.2. Legal basis of data processing

The legal basis for data processing is Art. 6 para. 1 s. 1 lit. f) GDPR. Our legitimate interests are to provide information about our company and to keep in contact with our customers and prospective customers.

7.2.3 Purpose of data processing

We use social media to promote our company. We also want to give you the opportunity to interact with social media through our website.

7.2.4 Duration of storage

Facebook claims to store your data for a period of 90 days. At the end of the 90 days, the data will be anonymized so that they cannot be further associated with you. To our knowledge, this also applies to Instagram data.

7.2.5 Right to objection and erasure

To prevent this form of processing, the user has to log out from Instagram and delete all cookies before visiting our website. Other settings and disagreements regarding the use of data for advertising purposes are possible within the Instagram profile settings or via the US page or the EU page of Instagram. The settings are platform independent, they are adopted for all devices, such as desktop computers or mobile devices.

7.3 LinkedIn

7.3.1 Description and scope of data processing

We have integrated LinkedIn components into its website.

LinkedIn Corporation, 1000 W. Maude Ave., Sunnyvale, California 94085, USA.

If an affected person lives outside of the United States or Canada and LinkedIn processes personal data, the responsible person is:

LinkedIn Ireland, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

If the user clicks on the LinkedIn links, the website of LinkedIn will be opened. By accessing the LinkedIn website through our website, LinkedIn receives the information that the user has visited the website. For more information about privacy at LinkedIn, we refer to the following LinkedIn data policy: https://www.linkedin.com/legal/privacy-policy

7.3.2 Legal basis of data processing

The legal basis for data processing is Art. 6 para. 1 s. 1 lit. f) GDPR. Our legitimate interests are to provide information about our company and to keep in contact with our customers and prospective customers.

7.3.3 Purpose of data processing

We use social media to promote our company. We also want to give you the opportunity to interact with social media through our website.

7.3.4 Duration of storage

According to LinkedIn, the service deletes all personal information when you delete your account. And will only be processed in anonymous or aggregated form.

7.3.5 Right to objection and erasure

To prevent this form of processing, the user has to log out from LinkedIn and delete all cookies before visiting our website. Other settings and disagreements regarding the use of data for advertising purposes are possible within the LinkedIn profile settings or via the US page or the EU page of LinkedIn. The settings are platform independent, they are adopted for all devices, such as desktop computers or mobile devices.

7.4 YouTube

7.4.1 Description and scope of data processing

We have integrated the services of YouTube on this website.

YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. YouTube, LLC

Data processing for the European Economic Area and for Switzerland is carried out by:

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

If the user clicks on the YouTube link, a website of YouTube will be opened. This might also happen in form of a small window in our website (a so-called iframe). By accessing YouTube’s website through our website (“per click”), YouTube receives the information that the user has visited our website.

If, at the time of visiting our website, the user is logged in via a YouTube account (it does not matter if it is their own), YouTube will receive further information, such as which pages were entered on our website by the user. YouTube collects this information, which theoretically gives you the opportunity to associate this information with the YouTube account. For more information about privacy, please refer to the following data policy from YouTube: https://policies.google.com/privacy?hl=en&gl=de

7.4.2 Legal basis of data processing

The legal basis for this data processing is Art. 6 para. 1 s. 1 lit. f) GDPR. We use YouTube to make our company better known.

7.4.3 Purpose of data processing

We use social media to promote our company. We also want to give you the opportunity to interact with social media through our website.

7.4.4 Duration of storage

Data collected by YouTube (Google) will be deleted by the controller after a fixed retention period of 9 to 18 months.

7.4.5 Right of objection and erasure

To prevent the processing of data by YouTube, you have the possibility to log out of YouTube and delete all cookies before visiting our website. Additional settings and objections on the use of data for promotional purposes are available within the YouTube Profile settings.

8. Tracking and analytics

For the continuous improvement of our website we use the following tracking and analytics tools. Below you can find information on which personal data is processed in each case and how you can reach the respective service providers:

8.1 Google Analytics

8.1.1 Description and scope of data processing

Our website uses Google Analytics. This is a service for analyzing access to websites of Google Inc. (“Google”) and allows us to improve our website. Data processing for the European Economic Area and for Switzerland is carried out by:

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Cookies enable us to analyze your use of our website. The information collected by a cookie are:

  • IP address
  • Access time
  • Access Duration

The information is transmitted to a Google server in the USA and stored there. The evaluation of your activities on our website is transmitted to us in the form of reports. Google may pass on the collected information to third parties, if required by law or if third parties process this data on behalf of Google. The Google tracking codes of our Internet offer use the function “_anonymizeIp ()”, thus IP addresses are processed only shortened, in order to exclude a possible direct personal link to you.

Under https://www.google.de/intl/de/policies/ as well as under http://www.google.com/analytics/terms/de.html you can find out more about the terms of use and privacy policy of Google Analytics.

8.1.2. Legal basis of data processing

Legal basis is the Art. 6 para 1 s. 1 lit. a) GDPR. Our interest is to provide a website which is tailored to its audience and to optimize our online services accordingly.

8.1.3 Purpose of data processing

By processing the data, we can analyze how our website is used, so we can improve it for our users. We protect your data by using only anonymized IP addresses.

8.1.4 Duration of storage

The data will be deleted after 50 months or will be deleted 50 months after your last website visit.

8.1.5 Right to objection and erasure

You can prevent the installation of cookies by Google Analytics in your browser settings. In this case, however, it may happen that you cannot fully use all features of our website. Also, trough browsers extensions e.g. http://tools.google.com/dlpage/gaoptout?hl=de Google Analytics can be disabled and controlled.

8.2 Google Tag Manager

8.2.1 Description and scope of data processing

Google Tag Manager is a solution that allows us to manage so-called website tags via a single interface (including Google Analytics and other Google marketing services in our online offering). The Tag Manager itself (which implements the tags) does not process any personal data. With regard to the processing of personal data, reference is made to the information relating to the Google services. The data processing for the European Economic Area and for Switzerland is carried out by:

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager usage guidelines can be found here: https://www.google.com/intl/de/tagmanager/use-policy.html

8.3 Taboola

8.3.1 Description and scope of data processing

We use the services of the provider Taboola. Taboola uses cookies to determine which websites you visit frequently and how you move around our website. For this purpose, device-related data as well as protocol data are collected and usage profiles are generated when using pseudonyms. These user profiles are not merged with data about the bearer of the pseudonym and do not allow conclusions to be drawn about your personal data. Your IP address will be transmitted to Taboola in a truncated form. The data processing is carried out by:

Taboola Inc., Oneustonsq, 40 Melton Street, 13th Floor, London, England.

For more information about Taboola’s privacy, see the following link: https://www.taboola.com/privacy-policy. As well as the explanations on the cookie setting of Taboola: https://www.taboola.com/cookie-policy

8.3.2 Legal basis of data processing

Data processing is based on your consent, Art. 6 para. 1 s. 1 lit. a) GDPR.

8.3.3 Purpose of data processing

The service helps us to make the success of advertisements carried out on our website measurable. The purpose of this processing is therefore to be able to understand different interests and successes in being able to understand the advertising placed on our site and to increase our awareness.

8.3.4 Duration of storage

The data will be deleted as soon as the purpose of the data processing has been achieved and no legal, official or contractual obligations prevent deletion.

8.3.5 Right to objection and erasure

You have the option to revoke your consent at any time. Please contact our data protection officer. You can prevent cookies from being stored by entering them in the appropriate browser settings. Among other things, you have the option to restrict the storage of cookies to certain types of cookies or to delete them at any time. You also have the option to object to Taboola’s services. To do this, please use the following link: https://www.taboola.com/cookie-policy

8.4 Matomo

8.4.1. Description and scope of data processing

We use the web analysis service Matomo (formerly PIWIK). The data processing is carried out by:

InnoCraft Ltd., 150 Willis St, 6011 Wellington, New Zealand, (“Matomo”).

Matomo sets a cookie. To explain the cookies, refer to the corresponding passage above. The following data is stored:

  • Two bytes of the IP address of the calling system
  • The website accessed
  • The website from which you accessed the website you accessed (referrer)
  • The subpages accessed from the website you are calling
  • The length of stay on the website
  • The frequency of calls to the website

The software runs exclusively on the servers of our website. Your personal data will only be stored there. This data will not be passed on to third parties.

The software is set so that the IP addresses are not completely stored, but 2 bytes of the IP address are masked (e.g. 192.168.xxx.xxx). In this way, it is no longer possible to assign the abbreviated IP address to the calling computer. For more information on Matomo’s privacy policy, please refer to the following links: https://matomo.org/privacy/ and https://matomo.org/privacy-policy/

8.4.2. Legal basis

Data processing is based on your consent, Art. 6 para. 1 s. 1 lit. a) DSGVO.

8.4.3. Purpose of data processing

The web analysis service Matomo is mainly used for optimizing the website as well as for cost-benefit analysis. Matomo is still used to enable an analysis of the flow of visitors to the website. It is in our interest to make our website offer clear and user-friendly for you.

The anonymisation of the IP address takes sufficient account of the interest of users in protecting their personal data.

8.4.4. Duration of storage

We only process personal data for as long as necessary. As soon as the purpose of the data processing is fulfilled, a blocking and deletion takes place according to the standards of the local deletion concept, unless legal regulations prevent deletion.

8.4.5. Right to objection and erasure

You have the possibility to revoke your consent to the data processing at any time. Please contact our Data Protection Officer for this purpose. The setting of cookies can also be prevented at any time by appropriate settings in your internet browser. The cookies already set can also be deleted in the settings of the internet browser for the future. We keep in mind that preventing the setting of cookies may result in not all features being fully available. For privacy questions, please contact Matomo at the following e-mail address: privacy(Replace this parenthesis with the @ sign)matomo.org">privacy(Replace this parenthesis with the @ sign)matomo.org

8.5 Font Awesome

8.5.1 Description and scope of data processing

This site uses so-called web fonts, provided by Fonticons, Inc., for the uniform representation of fonts. When you load our website, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly.

For this purpose, the browser you use must connect to the servers of Fonticons, Inc. This allows Fonticons, Inc. to know that your IP address was used to access our website. The use of web fonts is in our legitimate interest of a uniform and attractive presentation of our online offers.

For more information about Font Awesome, please visit https://fontawesome.com/help and read the Fonticons, Inc. privacy policy: https://fontawesome.com/privacy.

8.5.2 Legal basis of data processing

The legal basis is your consent acc. Art. 6 para. 1 s. 1 lit. a) GDPR.

8.5.3 Purpose of data processing

We use web fonts provided by Fonticons for a uniform representation of fonts on the website. The reason for us using Fonticons web fonts is our legitimate interest to make our website vivid and user-friendly.

8.5.4 Duration of storage

We process personal data only if necessary. As soon as the purpose of the data processing is fulfilled, erasure of the data is carried out according to the standards of the erasure concept, unless legal or contractual regulations oppose this.

8.5.5 Right to objection and erasure

In the settings of your browser you can select to not download the fonts from servers of third parties. In this case, a default font which is already installed on your computer will be used.

9. Tools for advertisement and marketing

Tools are also included on our website to ensure that our website is displayed to you during an internet search, as a relevant search result or as an advertisement. Below, the programs used in connection with our website have been broken down for you:

9.1 Google Remarketing

9.1.1 Description and scope of data processing

We use Google Remarketing. Data processing for the European Economic Area and for Switzerland is carried out by:

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Remarketing works by setting a cookie. This cookie use gives Google the opportunity to recognize the user if they visit a website that also uses Google Remarketing.

As a result, Google will be notified of the user’s IP address or browsing behaviour.

9.1.2 Legal basis of data processing

Legal basis is your consent, Art. 6 para 1 s. 1 lit. a) GDPR.

9.1.3 Purpose of data processing

By using Google Remarketing, we may display advertisements to users that have previously logged into our website. Google Remarketing ultimately enables user-directed personalized advertising.

9.1.4 Duration of storage

The data will be deleted as soon as they are no longer needed for the recording purposes.

9.1.5 Right to objection and erasure

The prevention (as well as the erasure) of the cookie setting can be achieved under the appropriate settings in the Internet browser. The user can object to user-related advertising by Google at any time. For this we refer to: https://policies.google.com/?hl=en

9.2 Google Ads and Google Conversion Tracking

9.2.1 Description and scope of data processing

We have integrated the services of Google Ads (formerly Google AdWords) on our website. Google Ads is an internet advertising service. We use Google Ads to gain relevance in the results of Google’s search engine. Data processing for the European Economic Area and for Switzerland is carried out by:

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

If the user accesses our website through a Google ad, Google will set a so-called conversion cookie on the user’s system. For the explanation of the cookies, please refer to the pass to the cookies. The conversion cookie is used to create and analyze web-use statistics.

The conversion cookie stores the IP address when visiting the website. This data is stored in the USA. It is possible that Google will share this information with third parties. For further privacy notices of Google refer to: https://policies.google.com/privacy?hl=en&gl=de

9.2.2 Legal basis of data processing

The legal basis is your consent, Art. 6 para. 1 s. 1 lit. a) GDPR.

9.2.3 Purpose of data processing

We use Google Ads to gain relevance in the results of Google’s search engine. These advertisements are carried out to reach a greater audience.

9.2.4 Duration of storage

30 days after setting the conversion cookie the cookie loses its validity. This means that the user can no longer be identified. Within these 30 days both- us and Google can track which subpages have been accessed.

9.2.5 Right to objection and erasure

The setting of cookies can be prevented by appropriate settings in the user’s Internet browser at any time. The already set cookies can also be deleted in the settings of the Internet browser. We express our concern that preventing cookies from being set may mean that not all features are fully available. The user may separately object to interest-based personalized advertising by Google. Please refer to the following link: www.google.de/settings/ads

9.3 Google AdSense

9.3.1 Description and scope of data processing

We use Google AdSense on the website. This is an online service used for promotional purposes. Google AdSense allows the placement of advertisements on third party websites.   Data processing for the European Economic Area and for Switzerland is carried out by:

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google AdSense places a cookie on the affected person. Regarding the clarification of “cookies”, see the passage on cookies above. The information stored by cookie can be recorded, collected and evaluated by Google Inc. or third parties. In addition, Google AdSense also uses so-called “WebBacons” (small invisible graphics) for the collection of information, through the use of which simple actions such as the visitor traffic on the website can be recorded, collected and evaluated.

The information generated by the cookie and / or WebBeacon about your use of this website is transmitted to a Google server in the USA and stored there. Google uses the information to evaluate your web behaviour with respect to the AdSense ads. Google may also transfer this information to third parties if required by law or as far as third parties process this data on behalf of Google. Your IP address will not be associated with other Google data stored by Google.

For more information about Google AdSense, please refer to the following link: https://www.google.de/intl/de/adsense/start/

9.3.2 Legal basis of data processing

Legal basis is your consent, Art. 6 para 1 s. 1 lit. a) GDPR.

9.3.3 Purpose of data processing

The purpose of data processing is to reach a wider audience by using targeted advertisements.

9.3.4 Duration of storage

The data will be deleted as soon as they are no longer needed for our recording purposes.

9.3.5 Right to objection and erasure

The user can prevent the storage of cookies on his hard drive and the display of WebBeacons by making the appropriate settings in the browser.

9.4 LinkedIn Insight Tag

9.4.1 Description and scope of data processing

We use LinkedIn analytics and conversion tracking technology to test the effectiveness of this advertising on LinkedIn. Data processing is carried out by:

LinkedIn Ireland, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

LinkedIn places a cookie on your computer, from which information about the delivery of advertising can be obtained. The cookie’s text files contain information about your visits to our website and to the pages you have viewed in order to provide specific product recommendations for subsequent visits to our website or third-party websites. The cookie contains a randomly assigned alias. If you revisit our website or LinkedIn within a certain period, LinkedIn will be able to recognize you through this alias. However, this information cannot be linked to your person. Neither we nor LinkedIn will link this information to any personal information and will not share your personal information with third parties.

9.4.2 Legal basis of data processing

The data processing is based on your consent, Art. 6 para. 1 s. 1 lit. a) GDPR.

9.4.3 Purpose of data processing

It is in our interest to inform you about relevant our offers in a targeted and user-friendly form. This also represents the purpose of the data processing.

9.4.4 Duration of storage

The data will be deleted as soon as it is no longer needed for our recording purposes.

9.4.5 Right to objection and erasure

You may object to the described data processing by LinkedIn and use of data opening this link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out and following the instructions.

If you choose this option, a new cookie (opt-out cookie) will be set in your browser informing LinkedIn that no data regarding your browser behaviour may be stored. Please note that the setting must be made for all browsers you use. If all your cookies are deleted in a browser, this will also affect the LinkedIn opt-out cookie.

9.5 Facebook Ads

9.5.1 Description and scope of data processing

We have integrated the services of Facebook Ads on this website. Facebook Ads is an Internet advertising service. The data processing is carried out by:

Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA.

If you have reached our website through a Facebook ad, Facebook will set a so-called conversion cookie on your system. With regard to the explanations on cookies, reference is made to the passage on cookies. The conversion cookie is used to create and analyze visit statistics. The conversion cookie stores the IP address when you visit the website. This data is stored in the United States. It is possible that Facebook also passes this data on to third parties. Regarding Facebook’s further privacy notices, please refer to: https://www.facebook.com/about/privacy/. More information about the Facebook ads is available via https://de-de.facebook.com/business/ads

9.5.2 Legal basis of data processing

Data processing is based on your consent, Art. 6 para. 1 s. 1 GDPR.

9.5.3 Purpose of data processing

The purpose of the processing is to enable user-specific advertisements. We use Facebook ads to be able to place targeted advertisements of our company in the search engine results of Facebook as well as on Facebook websites. Through this type of advertising, we open up a wider circle of users and interested parties. In addition, we are increasing our awareness.

9.5.4 Duration of storage

One year after setting the Facebook cookie, the cookie loses its validity. This means that you can no longer be identified. Within one year, both we and Facebook can track which subpages have been accessed due to the Facebook cookie.

9.5.5 Right to objection and erasure

You have the possibility to object to the data processing at any time. Please contact our data protection officer. The setting of cookies can be prevented at any time by appropriate settings in your internet browser. The cookies already set can also be deleted in the settings of the internet browser. We keep in mind that preventing the setting of cookies may result in not all features being fully available. You can also deactivate behavior-based targeting via third-party sites, e.g. via https://www.networkadvertising.org/choices/ and https://www.aboutads.info/.

10. Other tools of third-party providers

We also use third-party providers to help us with the site’s appearance and functionality. These are listed below:

10.1 Google Web Fonts

10.1.1 Description and scope of data processing

We use web fonts provided by Google. for uniform representation of fonts on the website. Data processing for the European Economic Area and for Switzerland is carried out by:

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

When you call up a page, your browser loads the required web fonts into your browser cache to display texts and fonts correctly. To do this, the browser you use must connect to Google’s servers. As a result, Google learns that our website has been accessed via your IP address.

For more information about Google Web Fonts, see https://developers.google.com/fonts/faq

and Google’s privacy policy: https://www.google.com/policies/privacy/.

10.1.2 Legal basis of data processing

The legal basis is your consent Art. 6 para. 1 s. 1 lit. a) GDPR.

10.1.3 Purpose of data processing

We use web fonts provided by Google for uniform representation of fonts on the website. The reason for us using Google web fonts is our interest to make our website vivid and user-friendly.

10.1.4 Duration of storage

We process personal data only as long as necessary. As soon as the purpose of the data processing is fulfilled, erasure of the data is carried out according to the standards of the erasure concept, unless legal or contractual regulations oppose this.

10.1.5 Right to objection and erasure

In the settings of your browser you can select to not download the fonts from servers of third parties. In this case, a default font which is already installed on your computer will be used.

10.2 Webflow

10.2.1 Description and scope of data processing

We use Webflow’s services as a hosting provider. The data processing is carried out by:

Webflow, Inc., 398 11th Street, 2nd Floor, San Francisco, CA 94103.

Webflow logs the following technical information when you visit our website:

  • IP address
  • Date and time of website visit
  • User agent string
  • Browser type and operating system
  • Installed fonts
  • Mime types
  • Browser language and time zone
  • Silverlight data
  • Installed plugins
  • http header
  • Screen resolution

Additional information on Webflow’s data protection can be found here: https://webflow.com/legal/eu-privacy-policy

10.2.2 Legal basis for data processing

The processing of this data is carried out on the basis of Art. 6 para. 1 s. 1 lit. f) GDPR. Our legitimate interest is based on making our website accessible to you.

10.2.3 Purpose of data processing

Webflow uses this information to monitor the volume of website visits, for example, to facilitate customer billing with the website operator when a tiered pricing plan is based on the number of unique visitors to a customer’s website. In addition, Webflow can also use this technical information for its own analysis purposes, such as to measure how many Web page operators have published active Web sites through the Webflow Services.

10.2.4 Duration of storage

The data will be deleted as soon as the purpose of the data processing has been fulfilled and no legal, official or contractual retention periods prevent deletion.

10.2.5 Right to objection and erasure

The collection of data for the provision of the website and the storage of the data in log files is absolutely necessary for the operation of the website. If you have any questions about data protection or would like to exercise your rights, please contact our Data Protection Officer or Webflow at the following e-mail address: privacy(Replace this parenthesis with the @ sign)webflow.com">privacy(Replace this parenthesis with the @ sign)webflow.com

11. Service providers from third countries

In order to be able to provide our services, we use the support of service providers from third party countries (non-EU countries). In order to ensure the protection of your personal data in this case, we conclude processing contracts with each – carefully selected – service provider. All of our processors provide sufficient guarantees to implement appropriate technical and organizational measures. Our third country data processors are either located in a country with an adequate level of data protection (Art. 45 GDPR) or provide appropriate safeguards (Art 46 GDPR). Below you may find our categories of processors, the country they are located at and the safeguards or guarantees they provide.

We only use the support of providers that can ensure:

Adequate level of protection: The provider comes from a country whose level of data protection has been recognized by the EU Commission. For more information, see:

https://ec.europa.eu/info/law/law-topic/data-protection/data-transfers-outside-eu/adequacy-protection-personal-data-non-eu-countries_en

EU standard contract clauses: Our provider has submitted to the EU standard contractual clauses to ensure secure data transfer. For more information, see:

https://eur-lex.europa.eu/LexUriServ/LexUriServ.do?uri=OJ:L:2010:039:0005:0018:DE:PDF 

Binding Corporate Rules: Article 47 of the GDPR provides the possibility of ensuring data protection when transferring data to a third country via Binding Corporate Rules. These are examined and approved by the data security authorities within the framework of the consistency mechanism pursuant to Art. 63 GDPR.

Consent: Furthermore, data will only be transferred to a third country if you have given us your consent in accordance with Art. 49 Para. 1 lit. a GDPR.

12. Your rights

You have the following rights with respect to the personal data concerning you:

12.1 Right to withdraw a given consent (Art. 7 GDPR)

If you have given your consent to the processing of your data, you can withdraw it at any time. This will affect the admissibility of processing your personal data by us for the time after you have withdrawn your consent. To withdraw your consent, contact us personally or in written form.

12.2 Right of access (Art. 15 GDPR)

You have the right to obtain from us confirmation as to whether or not personal data concerning you are being processed, and, where that is the case, access to your personal data and the following information:

  • the purpose of processing;
  • the categories of personal data concerned;
  • the recipients or the categories of recipient to whom your personal data have been or will be disclosed, in particular recipients in countries outside of the EU or international organisations;
  • where possible, the envisaged period for which your personal data will be stored, or, if not possible, the criteria used to determine that period;
  • all available information on the source of your personal data;
  • the existence of automated decision-making, including profiling, referred to Art. 22 para. 1 and 4 GDPR and, in those cases, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for you.

In the case of such a request, you must provide enough information about your identity to proof that the request concerns your own personal data.

12.3 Right to rectification and erasure (Art. 16, 17 GDPR)

You have the right to obtain from us without undue delay the rectification and completion of inaccurate personal data concerning yourself.

You may also request the erasure of your personal data if any of the following applies to you:

  • the personal data concerning you are no longer necessary for the purposes for which they were collected or otherwise processed;
  • you withdraw consent on which the processing is based according to Art. 6 para. 1 s.1 lit. a) or Art. 9 para. 2 lit. a) GDPR, and where there is no other legal ground of processing;
  • you object to the processing pursuant to Art. 21 para. 1 GDPR and there are no overriding legitimate grounds for the processing, or the you object to the processing pursuant to Art. 21 para. 2 GDPR;
  • the personal data have been unlawfully processed;
  • the personal data have to be erased for compliance with a legal obligation in Union or Member State law to which we are subject;
  • the personal data have been collected in relation to the offer of information society services referred to in Art. 8 para. 1.

Where we made the personal data public and are obliged to erase the personal data pursuant to Art. 17 para. 1 GDPR, we, taking account of available technology and the cost of implementation, shall take reasonable steps, including technical measures, to inform controllers which are processing the personal data that you have requested the erasure by such controllers of any links to, or copy or replication of, those personal data.

These rights shall not apply to the extent that processing is necessary:

  • for exercising the right of freedom of expression and information;
  • for compliance with a legal obligation which requires processing by Union or Member State law to which we are subject or for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;
  • for reasons of public interest in the area of public health in accordance of Art. 9 para. 2 lit. h) and i) as well as Art. 9 para. 3 GDPR;
  • for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes in accordance with Art. 89 para. 1 GDPR, in so far as the right referred to above is likely to render impossible or seriously impair the achievement of the objectives of that processing, or
  • for the establishment, exercise or defence of legal claims.

12.4 Right to restriction of processing (Art. 18 GDPR)

You shall have the right to obtain from us restriction of processing where one of the following applies:

  • the accuracy of the personal data is contested by you, for a period enabling us to verify the accuracy of the personal data;
  • the processing is unlawful and you oppose the erasure of the personal data and request the restriction of their use instead;
  • we no longer need the personal data for the purposes of the processing, but they are required by you for the establishment, exercise or defence of legal claims;
  • you have objected to processing pursuant to Art. 21 para. 1 GDPR pending the verification whether our legitimate grounds override yours.

Where processing has been restricted under the aforementioned conditions, such personal data shall, except for storage, only be processed with your consent or for the establishment, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the Union or of a Member State.

If the limitation of the processing is restricted, you will be informed by us before the restriction is lifted.

12.5 Right to information (Art. 19 GDPR)

If you have asserted us your right to rectification, erasure or restriction of data processing, we will inform all recipients of your personal data to correct, delete or restrict the processing of data, unless this proves impossible or involves disproportionate effort.

You also have the right to know which recipients have received your personal data.

12.5 Right to data portability (Art. 20 GDPR)

You have the right to receive your personal data, which you provided to us, in a structured, commonly used and machine-readable format. Also, you have the right to transmit those data to another controller, where

  • the processing is based on consent pursuant of Art. 6 para. 1 s.1 lit. a) GDPR or of Art. 9 para. 2 lit. a) GDPR or is based on a contract pursuant of Art. 6 para. 1 s. 1 lit. b) DS-GVO; and
  • the processing is carried out by automated means.

In exercising your right to data portability, you have the right to obtain that personal data transmitted directly from us to another controller, as far as technically feasible. The right to data portability does not apply to processing of personal data necessary for the performance of a task carried out in the public interest or in the exercise of official authority that has been delegated to us.

12.6 Right to object (Art. 21 GDPR)

Where we based the processing of your personal data on a legitimate interest (Art. 6 para. 1 s. 1 lit. f) GDPR), you may object to the processing. The same applies if the data processing is based on Art. 6 para. 1 s. 1 lit. e).

In this case, we ask you to explain the reasons why we should not process your personal data. Based on this we will terminate or adapt the data processing or show you our legitimate reasons why we continue the data processing.

12.7 Right to lodge a complaint with supervisory authority (Art. 77 GDPR)

Without prejudice to any other administrative or judicial remedy, you shall have the right to complain to a supervisory authority, in particular in the Member State of your residence, place of work or place of alleged infringement, if you believe that the processing of the personal data concerning you is against the infringes of the GDPR.

The supervisory authority to which the complaint has been submitted shall inform you of the status and results of the complaint, including the possibility of a judicial remedy according to Article 78 GDPR.

13. How you perceive these rights

To exercise these rights, please contact our data security officer:

Kemal Webersohn from Webersohn & Scholtz GmbH

ajsmart(Replace this parenthesis with the @ sign)ws-datenschutz.com">ajsmart(Replace this parenthesis with the @ sign)ws-datenschutz.com 

WS Datenschutz GmbH
Meinekestraße 13
D-10719 Berlin

14. Subject to change

We reserve the right to change this privacy policy in compliance with legal requirements.

August 2020